Explain the limits as clearly as the benefits.
Customer education needs enough detail to be useful. Clear writing should preserve the limits and conditions in the source material.
Work from approved information
Begin with current product documentation and the claims your technical and legal reviewers have approved. Copy should not add assurances about reserves, redemption, safety or returns.
Put important conditions where they belong
A limitation should be explained near the claim it qualifies. Avoid making the reader search another page to understand the statement.
Review the language together
Writing and subject-matter review have different roles. We make the explanation clearer; your technical and legal specialists approve the underlying factual and regulated claims.